On October 31, 1992, a group of individuals met in Ogden, Iowa. Their main concern was the future of the Lincoln Highway, preservation of the road, and public awareness of the historic highway. There are now chapters in the 13 states the road traverses as well as interest and awareness in the 13 Iowa Counties that the Lincoln Highway passes through.
From the very beginning, Iowa's membership in the Lincoln Highway Association exceeded that of the other Lincoln Highway States and continues to do so as interest and membership grows. The Iowa Lincoln Highway Association is active in preservation, education and promotional efforts relating to the Lincoln Highway which parallels modern U.S. highway 30 in much of the state. Long since established and now promoted as an historical highway, the entire length of Iowa's Lincoln Highway was recently designated as the first Iowa Heritage Byway within the Iowa Scenic Byways program of which there are 10 designated byways.